Skating to the Future: Apples Winning Playbook

Hello! This is THE INSITG8R. Your daily dose of AI news translated for the busy executive, with actionable tips for using and applying AI for career and organization enhancement.

I don’t intend to write about Apple frequently but we can learn a lot from their decision to partner with other AI companies. The point of this newsletter is to help executives understand what the future of business looks like as AI matures. One of the best crystal balls to look into is shaped like a once-bitten apple. Apple is famous for innovation but only after it’s been adopted by the market. They’re also famous for getting bitten (see what I did there, ha!) when introducing innovation too soon. Today we can learn from their growing list of AI partners and knowing they like the famous Gretzky quote we can also predict where the AI puck is going.

Today's Topic: Apple's Foresight & Proactive Action

• Understanding Apple's AI Integration

• Use AI to Tame Your Inbox

• Today's Term: Foundation Models

Apple's Strategic AI Integration

Apple is making significant strides in the AI landscape with its new initiative, "Apple Intelligence." This move is set to enhance the capabilities of iPhones and other Apple devices by integrating advanced AI technologies from partners like Meta, Anthropic, and Perplexity. This strategic shift aims to position Apple as a dominant player in the AI market, leveraging its extensive distribution network to offer a range of AI-powered features while maintaining a strong focus on user privacy and security.

GUIDE TO THE HUMAN SIDE OF AI
Understanding Apple's AI Integration

Apple's AI strategy is not just about technology; it's about enhancing user experiences and maintaining privacy. By integrating AI into its ecosystem, Apple aims to provide personalized, context-aware assistance that simplifies everyday tasks and enhances productivity. And it’s big for their bottom line.

Applied to Work: Enhancing Productivity

Imagine an executive using Apple Intelligence to streamline their daily tasks. Siri, powered by advanced AI, can now understand and act on complex commands like scheduling meetings, drafting emails, and even summarizing lengthy reports. This allows the various AI features into the existing executive workflow saving the headache of exploring and choosing AI tools as well as integrating the technical connections.

Applied to Business: Revolutionizing Customer Service

Businesses can leverage Apple Intelligence to enhance customer service. For instance, a retail company could use AI to provide personalized shopping experiences. Siri could assist customers in finding products, checking stock availability, and even processing orders, all while ensuring data privacy.

Prepare our next Generation: Siri the Tutor

Apple Intelligence can be a powerful tool in education. Students can use AI to assist with homework, research, and even learning new languages. For example, a student struggling with math can ask Siri to explain complex equations or provide step-by-step solutions, making learning more interactive and accessible.

TODAYS AI ACTION
Tame your Inbox

Prompt Example: Be clear about AI’s role

Terms like “act like” and “[incert] expert” will focus the results on what matters to you.

Act like a productivity expert. I need help managing my emails. Create a plan for me to sort, respond to, and organize my inbox. Draft appropriate responses for important emails based on the content and flag any emails that require my immediate attention.

AI Workflow: Custom Email Responder

By following these instructions, you’ll set up an automated system that handles email sorting, automated responses, task creation, notifications, and tracking, significantly improving your productivity and email management. If you need further assistance or have any specific requirements, feel free to ask!

Tool: SaneBox

SaneBox uses AI to analyze your email habits and prioritize important messages. It sorts emails into various folders (e.g., Inbox, SaneLater, SaneNews) to keep your primary inbox clutter-free. It also offers features like Do Not Disturb, SaneReminders, and SaneBlackHole to enhance email productivity and organization.

AI ELEMENTS
Foundation Models

Imagine AI foundation models as the sturdy, all-purpose toolbox at the heart of a construction site, brimming with versatile tools ready for any task. In the AI tech stack, they sit right in the middle, connecting the raw materials (data) and the final polished products (applications). These models have been trained with vast amounts of information, much like master builders learning from countless blueprints. Developers can fine-tune these tools for specific jobs, whether it's crafting insightful reports, translating languages, or generating creative content. Just like a master builder uses their toolbox to bring blueprints to life, AI foundation models help bring innovative ideas and applications into reality.